In March, videogames will no longer be able to sell lootboxes to users under the age of 18 in Brazil due to a ban signed earlier this month by Brazilian president Luiz Inácio Lula da Silva. Part of a broader law passed by Brazil's congress to enact online safety measures for children, the ban continues an ongoing international effort to regulate exploitative monetization practices (via Eurogamer ).
The law, Lei 15.211/2025 , aims to defend "the best interests of children and adolescents," which it defines—according to machine translation—as "the protection of their privacy, safety, mental and physical health, access to information, freedom to participate in society, meaningful access to digital technologies, and well-being."
Chapter 7 of the law says that "loot boxes offered in electroni