ai-pocalypse Profound is a startup that promises to help companies understand how they appear in AI responses to customer queries. But one expert in the field thinks the AI analytics startup has been sucking up information on users' AI conversations without proper consent.

Lee S Dryburgh, an expert in AI visibility for consumer health and longevity brands, told The Register that he believes Profound has been relying on data gathered via browser extensions that capture people's conversations with chatbots.

"Users think they're getting a free VPN or SEO widget; in reality, their most private queries — health scares, finances, identity crises — are being slurped, anonymized, and resold," Dryburgh explained in an email. " Onavo and Jumpshot déjà vu, only worse: this time it's your inner dial

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