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Olivia Nelson-Ododa has a mission that hits close to home.

The Connecticut Sun forward has seen how reproductive health issues can impact women, and she's making an effort to improve what she says "is not talked about enough."

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That's why Nelson-Ododa started Kayelise , a wellness brand aimed at funding and researching women's reproductive health issues.

In an interview with NBC for the "My New Favorite Baller" series , Nelson-Ododa shared the inspiration behind her brand, which launched in September 2024.

"Women's reproductive health is not talked about enough," Nelson-Ododa said. "I just have a story that was able to be told and happen to have a platform that I'm able to use

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