Video game music is no longer just for games. Game Music Academy, launched by NexTone’s distribution team, marks a new initiative to deliver game music as a brand to audiences in Japan and abroad.

Setting itself apart from existing distributors, NexTone is carving out new markets through metadata management and copyright strategies tailored to each platform and user needs. To learn more, Billboard Japan spoke with Tomofumi Tani, Head of the Overseas Strategy Group in the company’s Distributor & Marketing Division; Kai Hasebe and Yuuho Akimoto from the same division’s PR & Marketing Group; and with Submerse, a U.K.-born artist deeply versed in game music who has joined the project as a partner. Together, they discussed the background behind Game Music Academy, its expansion into overseas m

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