The pandemic was a stark reminder that hotels built solely for transient stays are vulnerable. With business travel curtailed and remote work accelerating, single-use city hotels struggled. The lesson is clear: city hotels must evolve into integrated, multi-use ecosystems that serve not just travelers but also residents, office users, and the wider community.
This is not a passing trend. Deloitte’s 2024 Travel and Hospitality Outlook notes that integrated hospitality hubs are outpacing traditional hotels in both occupancy and revenue. The model works because it reflects how people live today—blurring the lines between work, travel, leisure, and home.
Business Resilience and Revenue Diversification
A stand-alone hotel lives or dies by room demand. A mixed-use development draws strength