RIO DE JANEIRO, Brazil — The audiovisual industry in Brazil had last year a R$ 70.2 billion (US$ 13.1 billion) total impact on the country’s gross domestic product (GDP) and generated a total of 608,970 direct, indirect and induced jobs, according to a just-out Oxford Economics study “The Economic Contribution of Brazil’s Audiovisual Industry in 2024.”

The Motion Picture Association (MPA) in Brazil, which commissioned the study, released it during RioMarket , the business section of the Rio International Film Fest.

Brazil’s local audiovisual industry employees directly the same amount of people as the pharmaceutical manufacturing sector and over 50% more than automotive manufacturers in the country.

“It’s an industry with a notable multiplier effect over other industries: for instance

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