When Vikings wide receiver Justin Jefferson takes the field, the flash doesn't stop with the touchdown dances. He's also known for his fashion and jewelry, and he doesn't have to travel far to get it.

Jefferson's go-to man is Jack Bjornberg, who owns Lakeside Diamond in Shakopee, Minnesota, with his wife.

"We couldn't ask for a better client than Justin Jefferson," he said. "He always has the unique ideas, everything has to be the biggest, the brightest."

Bjornberg says he and his wife started small, with creating gift shop goodies. But slowly, over time, their customer base grew.

"Next thing you know we're making some of the highest end products in Minnesota," he said.

Now, those products are getting some big attention.

"It's crazy what social media can do to grow your business," sa

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