GRAND RAPIDS, MI — Buell Motorcycle Co. has launched production of its new Super Cruiser , a bike that blends the design of a classic American cruiser with the power of a European superbike.

The Cascade Township-based company, which previously said preorders for the bike totaled $120 million, said it began building the first models in late September, and is now slowly ramping up production.

“These hand-built machines are a true blend of performance and art,” Bill Melvin, the company’s CEO, said in a statement. “We’re proud of the talented team whose dedication and craftsmanship transformed the Super Cruiser from a bold concept into a production motorcycle.”

The Super Cruiser retails for $26,000.

“We’ve chosen a deliberate path of ramping up production slow and steady to ensure every

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