Mumbai: The Bombay High Court on Friday reserved its order on a plea filed by Bollywood actor Suniel Shetty seeking protection of his personality rights and an injunction against unauthorised use of his name, image, and likeness on social media and various websites.
Court Highlights Concerns Over AI Misuse
A single-judge bench of Justice Arif S Doctor briefly heard arguments from senior advocate Birendra Saraf, representing the 64-year-old actor, and remarked that “it is scary what people can do with the unregulated use of AI on social media.” The court is expected to pass an ex parte ad-interim order in due course.
Actor Files Commercial IP Infringement Suit
Shetty, who has acted in over 100 films, has filed a commercial intellectual property rights infringement suit against several