SYDNEY — Australian resortwear label Camilla this week unveiled its first on-beach store concept at Atlantis, The Palm, the Dubai government-owned investment firm Istithmar World’s luxury mega-resort located on the northeastern-most point of Dubai ’s man-made Palm Jumeirah island overlooking the Arabian Gulf.

Done in partnership with Dubai-based fashion distributor Fig Retail, the 560-square-foot boutique, which is exclusive to guests of the resort, features a custom fit-out that includes shopfront tiles handcrafted in India, hand-embellished tapestry, Camilla wallpaper and ocean-inspired brass hardware, including octopus-shaped door handles.

The product offering of womens- and menswear, swimwear and accessories includes a first look of the initial three print releases from part two

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