Six grocery items Aussie shoppers are happy to pay more for

Grocery shoppers who choose "home brands" can save up to 42 per cent on their weekly shop , but not everyone is happy make the switch.

A recent Reddit 'Aussie Frugal' thread stirred debate, posing the question: "What product(s) you are absolutely not willing to buy home brand/generic/cheaper versions even though you know it's more expensive?"

Home brands, like Woolworths' Essentials or Coles' Everyday Essentials, are products made for a supermarket to sell under its own name.

Because they skip the traditional manufacturer's branding, they can be sold at a lower price, giving shoppers a budget-friendly option that usually doesn't sacrifice quality.

But here, we've compiled a list of the six grocery items Aussie shoppers routinely avoid in favour of the more expensive,