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Walmart said Tuesday it has struck a deal with OpenAI to allow shoppers to make faster purchases directly through artificial intelligence chatbot ChatGPT .

With the move, the retail giant and largest U.S. grocer is trying to keep up with changes in how consumers discover items to buy. Along with purchasing items they see on social media or products recommended by retailers, shoppers are increasingly going to ChatGPT or similar AI chatbots for gift ideas or help finding the best deals.

"For many years now, eCommerce shopping experiences have consisted of a search bar and a long list of item responses," Walmart CEO Doug McMillon said in a news release. "That is about to change."

He said the AI featur

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