British Columbia's softwood industry is facing an "existential threat" from increasing U.S. tariffs that needs to be treated with the same urgency by the federal government as threats to Canadian steel and auto jobs, B.C. Premier David Eby says.

Eby held a news conference Tuesday, surrounded by union and industry representatives on the same day an additional 10 per cent duty for softwood lumber and 25 per cent on furniture came into effect.

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