A new mixed-reality headset developed by Samsung Electronics Co. and Alphabet Inc.’s Google has hit the market for about half the price of Apple Inc.’s $3,499 Vision Pro — the product it mostly closely resembles and will directly compete against.

The $1,800 device, called the Galaxy XR, marks a bold attempt to draw interest around a product category that has so far failed to resonate with ordinary consumers. The companies first teased the gadget last December, referring to it by a codename: “Project Moohan.” On Tuesday, October 21, the companies revealed its final name, price and full capabilities.

The Galaxy XR’s official launch comes less than a week after Apple upgraded the nearly two-year-old Vision Pro with a redesigned headband and the company’s M5 chip. But the iPhone maker has sh

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