Sierra Sjerven has dreamed of being a baker ever since childhood. Although she initially pursued a business degree instead of culinary school, baking remained her true calling.

For years, she crafted cakes for friends and coworkers, but everything changed after the loss of her sister. One of the last things her sister said was, “It doesn't matter what you do as long as it’s something you love.”

Sjerven took those words to heart and quit her job to start Cake and Crust Artisan Bakery with her business partner, Carson Olson, in Ranier, Minnesota.

From TikTok to custom orders

Sjerven specializes in sourdough-based products, including cakes, breads, biscuits, and pretzels. Her sourdough journey began when she saw a TikTok video and named her starter “Bready White.” Today, she values sourdo

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