Actress and reality TV star Pamela Anderson is bringing her vision of mindful beauty to life. The star hosted a press preview event on Friday, October 24, to celebrate the launch of a pop-up for her beauty brand, Sonsie, at Shopify NY. Open to the public this weekend, the serene space is filled with lush greenery and sensory touches inspired by Pamela’s Vancouver Island home - the same natural haven that shaped Sonsie’s ethos of simplicity, sustainability, and self-care.

In partnership with Shopify, Pamela also unveiled the Sonsie x Shopify Mindful Beauty Award, a $100,000 grant designed to empower early-stage, female-founded brands in the beauty and wellness world. The initiative aims to spotlight entrepreneurs who lead with mindfulness, sustainability, and purpose.

The announceme

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