A few years ago, if you’d said a Japanese anime film would set the Indian box office on fire, people might’ve looked at you funny. But ‘Demon Slayer: Kimetsu no Yaiba – Infinity Castle’ has just done something remarkable as it grossed over Rs 83 crore in India (and a bit over USD 650 million globally) within a month of release. That’s not niche. That’s not cult. That’s mainstream.

Now pause and think about that number. Rs 83 crore, in India, for an animated Japanese movie with no Hindi stars, no Karan Johar press circuit, no song-and-dance routine. Just story, animation and a fanbase that’s clearly bigger than most Bollywood producers expected.

And honestly? It’s not a fluke. It’s a shift.

Anime don’t just play around

Let’s be clear — ‘Demon Slayer’ didn’t come out of nowhere. Its succ

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