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A stunning financial transformation is unfolding within the Donald J. Trump family: a vast global crypto operation that has generated more than $800 million in cash in just the first half of 2025 — with the potential for billions more in on-paper gains, according to an extensive Reuters investigation.

At the core of this surge is the crypto venture World Liberty Financial (WLFI), which has drawn in huge amounts of foreign investor cash largely driven by the Trump name. The firm’s token sales and stablecoin offerings have allowed the Trump Organization and related family entities to gain a direct feeding tube into the global digital-asset market.

Redirecting the family business

In early 2025, the Trump Organization re

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