As we head into peak virus season with holiday celebrations around the corner, over-the-counter medications can put a serious dent in your wallet. But there are smart ways to save on cold and flu remedies without compromising your health.

At Day's Pharmacy, Kevin Day is busy helping customers with their coughs and sniffles.

"If we get the right drug at the right price, that’s what care looks like and that’s what we’re all about," he said.

How to save on cold and flu medicine, as sniffle season gets underway

Day admits over-the-counter medications can be expensive, with some 24-hour medications now close to $30 per box. He says shorter-duration, immediate-release options can be less pricey.

For example, he said, a generic Sudafed offering four to six hours of relief sells for less th

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