Imagine Marketing, the parent company behind the 'boAt' brand, has submitted its updated draft red herring prospectus (UDRHP) to Sebi for to launch its initial public offering (IPO) with a total issue size of up to Rs 1500 crore. The IPO comprises a fresh issue of equity shares valued at Rs 500 crore and an offer for sale (OFS) aggregating to Rs 1000 crore. Advertisement

The IPO will see Sameer Ashok Mehta, Aman Gupta, South Lake Investment, Fireside Ventures Investment Fund-I, and Qualcomm Ventures LLC as selling shareholders, with their respective OFS contributions amounting to Rs 75 crore, Rs 225 crore, Rs 500 crore, Rs 150 crore, and Rs 50 crore, respectively.

The issue will be managed by ICICI Securities, Goldman Sachs (India) Securities Private, JM Financial, and Nomura Financial

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