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OpenAI, which faced a fierce blowback in Hollywood last month as images of celebrities and dead newsmakers were manipulated without consent, is now drawing more scrutiny over its practices.

This week, Chicago-based tech business Cameo sued OpenAI for trademark infringement.

Cameo, which was founded in 2017, is known for providing services where fans can hire celebrities to make personalized videos wishing their friends a happy birthday or other greetings. The company said its posts have generated more than 100 million views in the past year and customers have made more than 10 million moments.

But last month, when OpenAI announced an update to its text-to-video tool Sora, it l

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