Today, Omega launches a new, special-edition Speedmaster to kick off its 100-day countdown to the opening ceremony of the 2026 Winter Olympics, taking place in Milan and the Dolomite resort of Cortina D’Ampezzo. It's not surprising that the brand picked the Speedmaster for the Olympics. The watch that pushed the boundaries in space is more than qualified to do double duty for the pinnacle of sporting endeavor on Earth. Omega’s duties in official sports timing at the Olympics in fact predate the space race by decades, and the Speedmaster will always be its preeminent chronograph.

This newest iteration, called the Speedmaster Milano Cortina 2026, features an unusual but subtle textured blue-and-white dial treatment—inspired, suitably, by snow and ice—that’s echoed on the central chronogra

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