LEXINGTON, Ky. (LEX 18) — As hundreds of thousands of Kentuckians prepare to lose their SNAP benefits, a Louisville business is stepping up with a message that transcends political divides: kindness knows no party lines.

The Kentucky Shop launched their "Kindness is Kentuckian" t-shirt campaign today, with 100% of proceeds going directly to food banks across all 120 Kentucky counties over the next two months.

"This is how we founded our business. It started as a charitable giving initiative in 2013, so we've been doing this since the beginning. We've done 30 different fundraisers and raised a little bit of money," said Rick Paynter, co-owner of The Kentucky Shop.

That "little bit" has actually totaled nearly $1.8 million over the years, helping victims of flooding in eastern Kentucky an

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