Every Halloween Google touts the top Halloween search trends on their site, Frightgeist. It tracks traffic to costumes, decor and food.

No surprise to many but Netflix’s most watched show, KPop Demon Hunters, dominated top costumes search this holiday. Not only did the members of HUNTR/X (Rumi, Zoey, Mira), the pop group that slays evil spirits on the side, make the top 10, but naturally so did the stylish demons themselves (Jinu, Baby Saja, Derpy the Tiger).

Other characters from film also made the top 10 including Chicken Jockey (Minecraft), Elphaba (Wicked) and The Lorax.

Here is Google’s top 10 most searched costume list 2025:

1. Rumi (from KPop Demon Hunters) 2. Zoey (from KPop Demon Hunters) 3. Mira (from KPop Demon Hunters) 4. Jinu (from KPop Demon Hunters) 5. Baby Saja (from KP

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