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When it comes to skincare, most of us will heap serums, creams and masks onto our faces in a bid to turn back the clock on ageing skin. But there’s one area hiding in plain sight that often gives away our age first - the neck. Thankfully, one cult-favourite cream has been dubbed the ultimate fix , and now, it’s on sale for less than £23.

PRAI Beauty have been dubbed the ‘neckxperts’ of the industry, claiming to have ‘transformed over one million necks’. Having become staples at M&S and Boots, now they’re available for a fraction of the price directly from the brand’s website - but only for a few days.

The brand has dropped its biggest sale of the year, and it’s even better than Black Friday. To celebrate founder Cathy Kangas’ birthday, the brand is offering a ma

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