Food trucks have boomed in visibility and influence, but the road to success is getting rougher. According to a recent report from IBIS , food trucks are approaching the $3 billion annual revenue mark across over 92,000 businesses in the U.S. and are projected to keep growing over the next five years. But once seen as a scrappy alternative to brick-and-mortar restaurants, today's mobile kitchens are navigating many of the same financial pressures that traditional restaurants are facing. While the total number of food trucks is projected to grow in the years ahead by 17%, revenue growth for 2025 is estimated by IBIS to be a mere 0.2% and on the decline.

More cities are embracing food trucks due to a variety of factors, including consumers' increasing demands for innovative, affordable di

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