Mudra Institute of Communications, Ahmedabad’s institute for Strategic Marketing and Communications, has announced the launch of The Social Media Influencer Programme, a 25-week online course aimed at equipping aspiring and existing content creators with the tools to build sustainable, strategy-driven digital careers.

According to an official statement, the programme is designed to address the challenges of India’s expanding creator economy, part of a global industry valued at over $250 billion. The new initiative seeks to bridge this gap by offering a structured curriculum that combines academic insight, business understanding, and real-world application.

The course will train participants in personal branding, content strategy, and the use of emerging technologies such as generative AI

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