There’s a principle that keeps a free market free: You can’t take what isn’t yours and sell it as your own. Yet, that is precisely what some of the most prominent players in artificial intelligence are doing.
OpenAI’s new “Sora 2” can generate movie-quality video from a text prompt. It’s a remarkable technological leap and a breathtaking moral one. Reports across Hollywood show that Sora has been trained on massive libraries of film, television and visual media. Those works were created, financed and protected under copyright law. None were offered up as free fuel for an algorithm that now threatens to replace the people who made them.
This isn’t innovation. It’s creative arbitrage, and it’s hollowing out the incentives that keep artistic markets alive.
Charles Rivkin, the chairman of t

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