Women’s Cricket World Cup: Surf Excel captures hearts with viral marketing moment off the field

As India claimed victory in the Women’s Cricket World Cup, and Deepti Sharma was honored with the Player of the Tournament title, Surf Excel emerged as an unexpected but memorable winner off the field. Following Jemimah Rodrigues’ match-winning performance in the semi-final against Australia, an image of her dirt-stained jersey quickly became a symbol of […]

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