LONDON — Retail destinations that offer one-of-a-kind, 360-degree experiences are set to be a key strategy for brands as they seek to spark luxury’s road to recovery in China — and that road very likely begins in Beijing.

All eyes are on the Middle Kingdom’s capital from now until next summer, as the revamped northern part of the trendy shopping complex Taikoo Li Sanlitun is set to unveil a slew of high-profile luxury flagships, beginning with Dior .

First reported by WWD, the Christian de Portzamparc-designed House of Dior Beijing, spanning five stories, will be officially unveiled on Dec. 11.

In addition to retail offerings, the store will contain a gallery space that will pay homage to founder Christian Dior’s friendships with the artist community of his time, and a Monsieur D

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