The James Agency (TJA), Scottsdale’s award-winning integrated marketing firm, announced a strategic shift in its business model to become a marketing consultancy built for the modern era. The evolution reflects TJA’s belief that the future of marketing lies in the balance between artificial intelligence and authentic human insight.

Building on its legacy of award-winning work, the agency’s consultancy shift expands beyond a deliverables-first model to emphasize strategy, foresight and measurable outcomes. TJA’s approach helps brands adapt to shifting technologies and consumer expectations while staying rooted in purpose and trust.

“As AI becomes more prevalent, human intelligence has never mattered more,” said Veronique James, founder and CEO of The James Agency. “Technology can accele

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