Shopify on Tuesday projected strong revenue growth for the crucial holiday shopping season, as sellers on its platform benefited from consumer demand defying U.S. import tariffs and price hikes.

While the tariffs have strained retailers heading into the holiday season, merchants are still spending on Shopify's e-commerce tools thanks to the company's efforts to integrate AI features and roll out upgrades that make it easier for sellers to manage their businesses.

The new AI features have been especially helpful for the small- and medium-sized businesses that make up a large portion of Shopify's client base, helping them cut costs by using AI for tasks such as setting up discounts or creating sales reports.

Shopify's AI assistant Sidekick is "quickly becoming the default way merchants g

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