In what’s shaping up as a brutal Black Friday battle, major Australian retailers, including Bunnings, The Good Guys and Myer, have already kicked off their sales weeks before the November 29 event.

Bunnings has jumped in early this year, offering aggressive discounts across tech and home categories, including smart lighting, power tools and connected home gadgets.

The early start signals how fiercely competitive this year’s Black Friday is becoming, with retailers scrambling to lock in consumer spending amid continued cost-of-living pressures.

Some retailers have told Channel News that they are concerned that this year’s Black Friday will not achieve the same level of sales as 2024.

This follows concerns over the lack of an RBA rate cut that some retailers claimed would have accelera

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