Two years into the advertising agency’s inception, Patricia Arquette is lending her nearly four decades of experience in the industry to Juxtapose Studio .

On Tuesday, the creative studio hard-launched with the news that the Oscar winner has joined Juxtapose as an advisory partner, following previous collaborations with the company co-founded by CEO Luke Anderson and Amanda Goldfine.

“I joined Juxtapose Studio because I’ve always had an interest in how ads impact the public and document the time and trends in society,” said Arquette. “My partners here are young and have a different relationship with messaging and utilizing new technologies to create interest for brands. Their understanding of how branded marketing is disseminated to younger audiences is very impactful.”

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