Real estate major Hiranandani Communities, part of the Niranjan Hiranandani Group, has announced its entry into the fast-growing senior living segment with the launch of ‘Elements’ at Hiranandani Parks, Oragadam — marking a strategic diversification into wellness-oriented housing for India’s ageing population.

The new project, spread across 4.5 acres, has a development potential of one million sq. ft. and an estimated project value of ₹300 crore. It will comprise 400 residences, to be developed in two phases. Each unit will be a 2BHK apartment of around 700 sq. ft., priced from ₹60 lakh onwards.

Partnership for wellness-driven living

The senior living initiative is being developed in collaboration with GTB Developers, combining Hiranandani’s township development expertise with GTB’s ope

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