Loewe has been present and expanding on Avenue Montaigne in Paris since 1996, and the Spanish luxury house has finally graduated to a full Casa Loewe flagship, which officially opens Wednesday.

The 6,250-square-foot unit offers a full selection of men’s and women’s ready-to-wear, bags, shoes, small leather goods, jewelry, eyewear and accessories, alongside a dedicated home department showcasing blankets, cushions and scents.

“We’ve been catching up with key competitors by completing our Casa network of flagship stores, and Paris was an obvious choice,” said Pascale Lepoivre, chief executive officer of Loewe. “Paris is one of the key fashion capitals for the luxury industry and remains critical to grow our brand visibility and awareness, not only with locals but also tourists.”

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