In a bold move that signals the evolution of voice-cloning from fringe experiment to commercial ecosystem, ElevenLabs has launched its Iconic Voice Marketplace, a curated platform designed to licence AI-generated versions of well-known voices for creative projects. At the same time, high-profile actors such as Matthew McConaughey and Michael Caine have signed deals to have their vocal likenesses included, underscoring how seriously this new frontier is being taken.

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A new channel of voice licensing

Until now, the world of AI voice-generation has largely exi

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