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BYU's AJ Dybantsa tops NIL valuation list, hitting another career milestone

BYU freshman phenom AJ Dybantsa has taken over the top spot on the national NIL Valuation list this week, marking another milestone in what is already one of the most anticipated debut seasons in college basketball.

According to On3 , Dybantsa’s value is set at a staggering $4.4 million, edging out Ohio State star wide receiver Jeremiah Smith and moving Texas quarterback Arch Manning to No. 3.

The 6-foot-9 forward enters Saturday's homecoming against UConn as the most marketable athlete in college sports, and by far the highest-valued basketball player. Texas Tech’s JT Toppin is the next hoops name on the list at No. 6 with a $3 million valuation.

Dybantsa’s decision to sign with BYU

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