The energy around the Stephen Curry sneaker saga feels big. Because after a decade and three years tied to one brand, his longtime partnership is suddenly coming to an end. The man built a global identity through Under Armour, and now, he’s officially parting ways.

What makes this shift even more intriguing is the timing. Curry’s brand is established. His influence is, well, let’s not talk about that. And the way he’s framing this transition makes it sound like he’s gearing up for a literal expansion run.

On November 14, according to multiple reports, Stephen Curry confirmed that his 13-year partnership with Under Armour is officially over, and his Curry Brand is moving forward independently. He thanked the company for giving him the space to build something meaningful:

“Under Armour be

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