Target has had a rough 2025. David Paul Morris/Bloomberg/Getty Images New York —
Target’s problems are intensifying.
In the latest signal of trouble at Target, the company posted a drop in sales during its latest quarter and cut its full-year profit guidance Wednesday.
Fewer customers visited stores during Target’s most recent quarter, and they spent less when they shopped. It’s part of a years-long slump at Target.
The company has suffered from stiff competition from Walmart and Amazon, cluttered stores, and mistakes on prices and merchandise. Shoppers, strained by inflation, have shifted their spending to essentials and value items. Fewer customers believe they can find the best deals at Target.
The company has also faced intense customer backlash for its retreat on some dive

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