The Jerusalem Center for Security and Foreign Affairs (JCFA) on Monday launched a new campaign aiming to strengthen direct communication channels with Iranian citizens.

The initiative seeks to expose the disinformation mechanisms of the Ayatollah regime and encourage dialogue about freedom, human rights and government corruption, according to the Israeli research institute.

The campaign, led by JCFA’s Vice President Aviram Bellaishe, is the first of its kind led by an Israeli research institute and conducted entirely in Persian.

It will include weekly Persian-language messages, short videos and podcasts.

“Awareness means speaking to both the enemy and the ally in their own language. We have moved from defense to offense—by exposing the regime’s disinformation mechanisms and extending a

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