As shopping dominates the reason for the holiday season, LaTosha Brown wants Black consumers to save 100% off with an economic protest of retailers who take us for granted. Inspired by the upcoming 70th anniversary of the Montgomery Bus Boycott, Brown is launching the “We Ain’t Buying It” campaign to “turn protest into power and our wallets into weapons for change.”

Money talks, and the Black Voters Matter co-founder knows a blackout on spending at major corporations from Thanksgiving through Cyber Monday will speak in a language those in power can’t help but hear loud and clear. This coming week, she wants to make our dollars count by only investing in businesses that invest in the community. The movement takes aim at some of the biggest names in the holiday shopping game to send a meani

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