It can be difficult for challenger parties to make much of an impact on the Budget, with parliament designed to emphasise the role of government and opposition. But Reform UK is determined to make a splash this week and reflect the dominant polling position that the party has enjoyed since April. Senior figures have earmarked a total of £1 million to be spent in the run-up and aftermath of Rachel Reeves’ Budget, to drive home the party’s position on tax and the wider economy.

Tomorrow, the bulk of the outlay will be evident in the nation’s press. Double page spread adverts will run in the Telegraph , Times , Sun , Mail , Metro and iNews , featuring a ‘letter to the nation’ signed by Nigel Farage. In keeping with Reform’s approach of ‘something old, something new’, the adverts

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