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With “Stranger Things” introducing a Hawkins float and Peyton Manning’s Omaha Productions making an ad play during the event this year, the 99th annual Macy’s Thanksgiving Day Parade kicks off the holiday season with massive balloons, floats and hot performances from Busta Rhymes, HUNTR/X from “KPop Demon Hunters”, Cynthia Erivo and other recording artists.

The Macy’s Thanksgiving Day Parade takes places across Manhattan in New York City on Thursday, Nov. 27. The parade begins at 8:30 a.m. ET/5:30 a.m. PT on NBC and Peacock — who is introducing a new multicam view of the festivities .

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Since Macy’s

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