Look, my beat on Esquire's shopping desk is menswear. What's trending and what to buy heading into fall or winter are my wheelhouse. For Black Friday 2025, I'm reporting on the menswear deals like the big site-wide sale at Todd Snyder , dirt-cheap Levi's on Amazon , and the deals on my favorite Lacoste polo . There are plenty of great deals in those stories. If you're looking for clothes, go shop them.

But me? I've got too much as it is. I'm trying to refine my closet, not add more to it. What I'm really interested in this Black Friday is Yeti. But the question is always: "Does Yeti even do a Black Friday sale?" Most years, not really. This year, thankfully, there's more to chose from. It's almost like it's trying to actually participate in this year's post-Thanksgiving fest

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