ATLANTA, Ga. (Atlanta News First) — Name, image and likeness plays a significant roll in college athletics.

Athletes can use it to make a brand for themselves, buy luxury items, or as Georgia Tech defensive lineman Jordan van den Berg is doing, investing in his future.

“Football is only a limited time. NFL stands for ‘not for long,’ so I wanted to use the money wisely. You never know, one injury, one play away from ending your whole career, so I just thought while I have some money might as well invest it wisely,” van den Berg said.

Jordan is doing just that having recently bought a local laundromat.

“He has always been quite conservative with his money,” Jordan’s mom Lisa Hendry.

“I think he realizes life changing money is only life changing if you use it properly, and the NIL opport

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