Every December, Oxford University Press encapsulates the previous year with one word and crowns it word of the year. This year, the winner of that honor is not so much one word as it is two words: rage bait.

You might be familiar with rage bait if you've spent any time at all online this year, but in case you need a refresher, it's defined as "online content deliberately designed to elicit anger or outrage by being frustrating, provocative, or offensive, typically posted in order to increase traffic to or engagement with a particular web page or social media content."

"As technology and artificial intelligence become ever more embedded into our daily lives—from deepfake celebrities and AI-generated influencers to virtual companions and dating platforms—there’s no denying that 2025 has be

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