Despite persistent inflationary pressures, U.S. shoppers spent a record-breaking $44.2 billion online during Cyber Week , the five-day period from Thanksgiving through Cyber Monday, according to ecommerce data tracked by Adobe.

That includes projections for the final hours of Cyber Monday . In total, Adobe expected Cyber Monday’s online sales to hit $14.2 billion.

Cyber Week was bolstered this year by a surge of AI-driven traffic to retail sites , which increased 805% year-over-year on Black Friday. Shoppers who clicked through to retail sites from an AI service were 38% more likely to buy something when compared with traffic from other sources, according to Adobe’s data.

Spend on Black Friday totaled $11.8 billion in the U.S., a 9.1% year-over-year increase that outpaced Adobe’s

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