If the mood at the Tokyo Stock Exchange this week is anything to go by, reports of streetwear’s death have been greatly exaggerated. On Thursday morning, Nigo and Pharrell Williams took to the trading floor to ring the opening bell, celebrating a blockbuster IPO launch for Nigo’s streetwear brand Human Made.

With the loss of former Louis Vuitton men’s creative director Virgil Abloh, and the decline of Supreme , streetwear has seen a turbulent few years in the West that have led many to question its longevity. In Japan, however, the category is entering a phase of maturity, with Human Made paving the way. Thursday’s IPO — the first streetwear IPO in history — was so popular with investors that the original share price shot up almost 30% during its first few days on the market, proving

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