The future of beauty is all about formulation.

At WWD’s inaugural The Catalysts event in New York City, Dieux’s Joyce de Lemos, Sick Science’s Dr. Polen Koçak, PhD, and Sweet Chemistry’s Alec Batis sat down with beauty market editor James Manso to discuss their approach to formulating, how AI is impacting future products and what the next big beauty innovations could be.

As with most industries, the conversation landed on AI and how it can be employed throughout beauty brands.

“It’s a powerful tool that I would definitely incorporate in the future of formulation. Right now, I would say AI is as good as the input and the data that you’re putting into it. From a formulator perspective, formulations require so much tactile sensitivity,” said de Lemos. “There’s a lot of real-time data that

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